I’m going to start posting the materials from my Udemy.com online course entitled The Marketing Plan Seminar so that my followers can get a feel for the kind of work that I can do for them on a consulting basis. If you can’t wait for the installments to be posted you can order the complete course at http://udemy.com/The-Marketing-Plan-Seminar. In the mean time, I hope you will enjoy each small installment and give me a call if doing so triggers something for you where I can be of help.  Enjoy!

Where Is Your Marketing Plan?

Here’s a bit of a rhetorical question for you. And in the accompanying video I explain what I mean by that. Have a look and a listen.

It really is critically important that your plan be formal and published. Formal makes it more concrete and publishing it so that others can see it, review it, question it or suggest improvements to it helps create buy-in and helps make you accountable for its implementation.